Know the Playbook

Our fearless feline ambassador, Isabella Mittens (aka Izzy), shares practical tips for navigating the sometimes prickly world of digital communication.

Whether you’re a virtual assistant, small business owner, content creator, or just someone who uses social media regularly, chances are you've encountered a troll or two. But don’t worry—Izzy’s got your back (and her claws out if needed).

Tactic #1: The Subtle Underminer

What it looks like: Passive-aggressive comments, vague digs, or “friendly advice” that feels more like a slap than support.

Izzy's Tip: If it makes your whiskers twitch, trust your gut. Set boundaries and remember: kindness is not the same as people-pleasing. A polite, firm reply - or no reply at all - is enough.

Tactic #2: The Troll on Patrol

What it looks like: Obvious provocation, attempts to start arguments, or hijack your posts with negativity.

Izzy’s Rule: Don’t feed the trolls. They want your attention. Instead, block, mute, or report. Your energy is too valuable to waste on someone else’s mess.

Tactic #3: Gaslighting Gremlins

What it looks like: They make you question your memory, your tone, or your meaning - even when you were clear.

Izzy says: You don’t owe anyone a second chance to twist your words. Protect your peace. Save receipts (screenshots), talk to trusted allies, and log out if needed.

Final Meow from Izzy:

You get to decide who has access to your digital space. You are not overreacting, being too sensitive, or imagining things. You are in charge. Stay grounded, stay clear, and most importantly - stay you.

Next month, Izzy will share her top tips for positive engagement online—because the internet should feel like a cozy sunbeam, not a storm cloud.